Hola, mucho gusto, I’m Mondra - Associate Creative Director, Copy.

I was born in Colombia, raised in Venezuela and currently residing in the US. During more than 15 years of experience, I’ve helped build big ideas and increased revenue for recognized brands across US and Latam - Top 100 Most Innovative People in Latin America.

Early in my career, I won prestigious awards such as Young Lions Film, and the London International Awards invited me twice to their renowned CreativeLIAison program in Las Vegas. These unforgettable experiences have allowed me to create a valuable network of friends and professional connections at a global level; as a result, I have been invited to be a Jury member of different Advertising Festivals in Europe, North America, Asia, and Latin America.

There’s more to life: I’m a Dad, autodidact, tireless apprentice, bitcoiner, bike lover and traveler.


JURY & HONORS

JURY:

  • Mad Stars - Korea - 2024

  • Young Lions - UK - 2023 / 2024

  • LIA Awards - Coach - US / London - 2023

  • Clio Awards - US - 2022

  • ADDYs Cincinnati - US - 2022

  • Effie Collegiate - US - 2020 / 2021

  • New York Festivals - 2020 / 2021

  • Radio Mercury Awards - US - 2021

  • PHNX by Adforum - France - 2020 / 2021

  • Portafolio Night by The One Club - US - 2020

  • El Ojo de Iberoamérica - Argentina - 2020

  • El Sol de Iberoamérica - Spain - 2019 / 2021

  • Bowery Awards - US - 2020

  • Wina Awards - Latam - 2018

  • Fice Awards - Latam - 2016


WORLD CREATIVE RANKINGS:

  • Top 100 Most Innovative People in Latin America - 2023

  • #35 The Most-Awarded Copywriters - 2020 - The Drum

  • #1 The Best Copywriters in Colombia - 2017 - The One Club

  • #45 The Most-Awarded Copywriters - 2016 - The Drum

  • #1 Young Lions Film Colombia - 2013 - Cannes Lions


AWARDS:

CANNES LIONS / FRANCE

  • Gold - PR - 2019

  • Gold - PR - 2016

  • Silver - Sustainable - 2019

  • Silver - Direct - 2019

  • Bronze - Direct - 2019

  • Bronze - Brand Experience - 2019

  • Bronze - PR - 2016

  • Bronze - Promo & Activation - 2016

  • Young Lions - Film - 2013

  • Shortlist - Media - 2019

  • Shortlist - Media - 2019

  • Shortlist - Brand Experience - 2019

  • Shortlist - Health & Wellness - 2019

  • Shortlist - Direct - 2016 

  • Shorlist - Grand Prix For Good - 2016

  • Shortlist - Promo & Activation - 2016

ONE SHOW / USA

  • Gold - PR - Media Relations - 2017

  • Gold - Direct Marketing - Non-traditional & Guerrilla Marketing  - 2020

  • Gold  - Direct Marketing - Experiential - Innovation in Direct Marketing  - 2020

  • Gold - Out Of Home - Innovation in Out of Home  - 2020

  • Silver  - Health & Wellness - Direct Marketing  - 2020

  • Silver  - Health & Wellness - OOH  - 2020

  • Bronze  - Experiential Inmersive - Events - Stunts - Competitions  - 2020

  • Bronze - PR - Reputation Management - 2017

  • Merit - PR - Innovation in Public Relations - 2017

  • Merit - Direct Marketing - Experiential – Live Events - 2020

  • Merit  - Experiential Inmersive - Innovation in Experiential  - 2020

  • Merit  - Health & Wellness - PR  - 2020

  • Merit  - PR - Community Building  - 2020

  • Merit  - PR - Innovation in Public Relations  - 2020

  • Shortlist   - Health & Wellness - Radio  - 2020

  • Shortlist - PR - Events & Experiential  - 2020

  • Shortlist - Direct - Innovation in Direct - 2017

  • Shortlist - Design - Promotional Items - 2017

  • Shortlist - Print & Outdoor - Collateral - Promotional Items - 2017.

CLIO AWARDS / USA

  • Grand Clio - Innovation (Health & Wellness) - 2019

  • Grand Clio - Out of Home (Health & Wellness) - 2019

  • Grand Clio - Partnerships & Collaborations (Health & Wellness) - 2019

  • Silver - Direct (Health & Wellness) - 2019

  • Silver - Public Relations (Health & Wellness) - 2019

  • Bronze - Experiential - Events (Health & Wellness) - 2019

  • Silver - Innovations PSA - 2019

  • Silver - Partnerships & Collaborations PSA - 2019

  • Bronze - Direct PSA - 2019

  • Shortlist - Direct PSA - 2016

  • Shortlist - PR PSA - 2016

LONDON INTERNATIONAL AWARDS

  • Gold - Ambient NGO - 2019

  • Gold - Ambient PSA - 2019

  • Gold - Non Traditional NGO - 2019

  • Gold - Non Traditional Guerrilla - 2019

  • Silver - Non Traditional Direct - 2019

  • Bronze - Integration PSA- 2019

  • Bronze - Radio Health & Wellness:- 2019

  • CreativeLIAisons - 2018

  • CreativeLIAisons - 2015

  • Finalist - Radio PSA Awareness Campaign - 2019

  • Finalist - Radio PSA - 2019

  • Finalist - Radio Script Writing - 2019

  • Finalist - Non-Traditional - 2016

  • Finalist - Direct Marketing - 2016

D&AD / Uk

  • Wood - Media - Use of Events & Stunts - 2020

  • Wood - Direct - Direct Response - Ambient - 2020

  • Wood - PR - Low Budget Campaigns - 2020

  • Shortlist - PR - Public Affairs Campaign - 2020

  • Shortlist - D&AD IMPACT - Initiative / Health & Wellness - 2019

NEW YORK FESTIVALS / USA

  • Silver - Avant-Garde/Innovative Social/Environmental Good: Charity/Non-Profit - 2020

  • Silver - Positive Impact Word Unique Partnership: Charity/Non-Profit - 2020

  • Silver -  Collaborations & Partnerships Social/Environmental Good: Charity/Non-Profit - 2020

  • Silver - PR Social/Environmental Good: Charity/Non-Profit - 2020

  • Finalist: - OOH Social/Environmental Good: Charity/Non-Profit - 2020

  • Finalist - Direct & Collateral - 2017

  • Finalist - Public Service Announcements - 2017

EL OJO DE IBEROAMÉRICA / ARGENTINA

  • Grand Prix - Direct - 2019

  • Gold - Direct - 2019

  • Gold - Brand Experience - 2019

  • Gold - Sustainable - 2019

  • Gold - Media - 2019

  • Gold - El Tercer Ojo - Bien Público

  • Gold - Best US Idea - 2019

  • Gold - Best Latina Idea - 2016

  • Gold - Best Colombia Idea - 2016

  • Gold - Sustainable - 2016

  • Gold - Direct - 2016

  • Gold - Promo - 2016

  • Silver - Vía Pública - Ambientaciones

  • Silver - Content - 2019

  • Silver - Media - 2019

  • Silver - PR - 2016

  • Silver - PR - 2016

  • Bronze- PR - 2019

  • Bronze  - Direct - 2019

  • Bronze -Tercer Ojo - 2016

  • Shortlist- PR - 2019

  • Short list - Radio - 2012

  • Short list - New Talent - 2012

CRESTA AWARDS / UK

  • Gold - Healthcare - 2020

  • Gold - Ambient and Experiential - 2020

  • Silver - The ‘Wish We’d Thought Of That’ Award – 2020

  • Bronze - Brand Purpose – 2020

  • Shortlist  - Sound - 2020

AD STARS / KOREA

  • Grand Prix - Healthcare - 2019

  • Grand Prix - PSA - 2017

  • Gold - Direct - 2019

  • Gold - Videos - 2019

  • Gold - Outdoor - 2019

  • Gold - Promotion - 2019

  • Gold - Design - 2017

  • Silver - Diverse Insights - 2019

  • Crystal - Direct - 2017

  • Short List - PR - 2017

RADIO MERCURY AWARDS / USA

  • Winner - Best NonGeneral Market Radio - 2020

  • Winner - Best PSA Radio - 2019

  • Winner - Best Hispanic Radio - 2018

  • Finalist - Best Hispanic Radio - 2019

  • Finalist - Best PSA Radio - 2018

  • Finalist - Best Hispanic Radio - 2018

EPICA  AWARDS  

  • Gold - Public Relations - 2019

  • Silver- Public Interest - Health & Safety - 2019

EFFIE / LATAM

  • Gold - Food - 2018 - COLOMBIA

  • Gold - Low Budget - 2016 - COLOMBIA

  • Gold - Promo - 2014 - COLOMBIA

  • Silver - Gobierno e Instituciones - 2016 - LATAM

  • Silver - Low Budget - 2016 - LATAM

  • Silver - Milo - 2014 - COLOMBIA

  • Silver - Milo - 2015 - COLOMBIA

  • Bronze - Buenas Causas - 2016 - LATAM

ART DIRECTORS CLUB / USA

  • Merit Advertising - Promotional Material - 2016

WARC 100 - THE GUNN REPORT / GLOBAL

  • No. 24 - Bullet Pen in the most awarded all guns blazing in the world - 2016

  • No. 13. - BulletPen The Cases for Creativity - 2016

  • No. 71 - Second Chances in the most awarded ideas in the world - 2020

WAVE FESTIVAL / BRAZIL

  • Grand Prix - PR - 2016

  • Gold - PR - 2016

  • Bronze - Direct - 2016

  • Bronze - Direct - 2016

EL SOL DE IBEROAMERICA / SPAIN

  • Gold - PR - 2016

  • Bronze - PR - 2016

FIAP / ARGENTINA

  • Gold - Direct - 2016

  • Silver - PR - 2016

  • Bronze - Innovation - 2016

  • Shorlist - PR - 2016

  • Shorlist - Cup Iberoamérica - 2016

ATOMIC AWARDS / CANADA  

  • Gold - Best Experiential Engagement - 2020

JAY CHIAT / USA

  • Bronze - Nonprofit - 2019

INMORTAL AWARDS / UK

  • Shortlist - 2019

DORADO FESTIVAL / COLOMBIA

  • Grand Prix - 2016

  • Titanium & Integrated - 2016

  • Gold - Promo & Activation - 2016

  • Gold - PR - 2016

  • Gold - Design - 2016

  • Bronze - Direct - 2016

  • Bronze - Direct - 2015

    SANT’ ALBERTO AWARDS / ITALIA

  • Winner - Audience Award - 2019

    LÁPIZ DE ACERO / COLOMBIA

  • Lápiz de Acero - Nuevos Medios - 2016

    NOVA / COLOMBIA

  • Winner - New Talents - 2010